EA trades against a final fair-value range of $85.13-$188.44, with the midpoint set by the accepted valuation synthesis rather than earlier draft model outputs. Fair value range: low $85.1, high $188, with mid-point at $136.
Analysé: 2026-05-20·Prochaine mise à jour: 2026-08-20·Methodology v2.4·Data cut-off:·Quality gate: pass·Sources: all material sources passed deterministic freshness/provenance gates·Review: automated·Archetype: Mature compounder
Currently screens above fair value, so patience matters more than entry speed.
Fair value
$136
Margin of safety
-47.8%
Confidence
82/100
Moat
9/10
Educational analysis only — not financial advice. Always do your own due diligence.
$201.70Price
Low $85.13
Mid $136.44
High $188.44
EA trades against a final fair-value range of $85.13-$188.44, with the midpoint set by the accepted valuation synthesis rather than earlier draft model outputs.
Intangible Assets
Intangible Assets
Network Effects
Network Effects
Cycle upside
Accelerating digital transition, new console generation penetration, and monetization of live services.
Global regulatory actions classify Ultimate Team 'loot boxes' as gambling, heavily restricting or banning the mechanic in key markets.
FV impact
-30%
Trigger
1-3 Years
Loss of NFL Exclusive License
· Low
The NFL decides to move away from an exclusive licensing agreement, allowing competitors to release simulation football titles.
FV impact
-25%
Trigger
3-5 Years
Franchise Fatigue and Player Attrition
· Medium
Core franchises experience severe player attrition due to a lack of innovation and aggressive monetization, leading to a permanent structural decline in live-service revenues.
FV impact
-15%
Trigger
2-4 Years
Signaux d'alerte précoce à surveiller
Métrique
Actuel
Seuil de déclenchement
Consecutive quarters of declining Ultimate Team net bookings.
Monitor
Deterioration versus the report thesis
Operating margins falling below 22% for two consecutive fiscal quarters.
Monitor
Deterioration versus the report thesis
OCF to Net Income ratio dropping below 1.3x on a TTM basis.
Monitor
Deterioration versus the report thesis
Regulatory investigations opened in major gaming markets (EU, US).
Monitor
Deterioration versus the report thesis
Significant player base decline in EA FC or Madden.
Based on our latest analysis, EA looks meaningfully overvalued. The current price is $202 versus a composite fair-value midpoint of $136 (range $85.1–$188), which implies roughly 32.4% downside to the midpoint.
Our composite fair-value range for EA is $85.1–$188, with a midpoint of $136. The range is triangulated across multiple valuation models (discounted earnings, forward earnings scenarios, peer multiples, and where applicable owner earnings or reverse DCF) and weighted by reliability for EA's archetype.
Our current rating for EA is Sell with a confidence score of 82/100. EA is rated Sell at $201.70 versus the reconciled fair value midpoint of $136.44, implying -32.35% upside/downside. Confidence is separately disclosed at 82/100. This is research for educational purposes, not personalized investment advice.
The top risks our latest report flags for EA are: Regulatory Ban on Ultimate Team; Loss of NFL Exclusive License; Franchise Fatigue and Player Attrition. The single biggest risk is Regulatory Ban on Ultimate Team: Global regulatory actions classify Ultimate Team 'loot boxes' as gambling, heavily restricting or banning the mechanic in key markets.
Our current rating for EA is Sell, issued with a confidence score of 82/100 and a moat score of 9/10. The rating reflects the composite fair-value range ($85.1–$188) versus the current price of $202.
EA is classified as a mature compounder stock. Archetype determines how every downstream parameter — discount rate, terminal growth, deceleration curve, terminal multiple, scenario probability weights, scorecard weights, and which valuation models are prioritized — is calibrated for EA.