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Quote this valuation with its source: Fair value, Potential value and the price at analysis.
FAQ
MELI — frequently asked questions
Is MercadoLibre, Inc. overvalued?
In our latest published analysis dated 2026-05-20, MELI looks meaningfully undervalued. The price recorded at analysis is 1595 USD versus our fair value of 2600 USD; the high endpoint is presented separately as potential value of 4151 USD. That implies roughly 63.0% upside to fair value at that date.
Our latest published report, analyzed 2026-05-20, gives MELI a fair value of 2600 USD and a potential value of 4151 USD. The conclusion is triangulated across multiple valuation models and weighted by reliability for MercadoLibre, Inc.'s archetype; it is a dated research output, not a live price.
Should I buy MELI now?
Our latest published rating for MELI, analyzed 2026-05-20, is Strong Buy. MercadoLibre, Inc. looks meaningfully undervalued at the analysis-date price of 1595 USD versus fair value of 2600 USD; potential value is 4151 USD. This is research for educational purposes, not personalized investment advice.
What are the biggest risks for MELI?
The dedicated bear-case section in our report analyzed 2026-05-20 documents MercadoLibre, Inc.'s material risks, evidence, thresholds, and thesis-invalidation conditions. Scenario-specific explanations remain in that section so the report does not repeat or decontextualize them elsewhere.
What is MELI's rating?
Our latest published rating for MELI, analyzed 2026-05-20, is Strong Buy, with a published moat assessment of 9/10 (Wide). It reflects our fair value of 2600 USD, the potential value of 4151 USD, and the price recorded at analysis (1595 USD).
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§1 Resumen ejecutivoEN
Respuesta en 30 segundosStrong Buy
Precio frente a valor
Precio
$1,594.86
Valor razonable
$2,600.22
Valor potencial
$4,150.74
A fecha de
Fecha de cotización no registrada
Por qué puede funcionar
Risk: Persistent currency and political exposures are the primary downside drivers.
Qué cambiaría nuestra opinión
Persistent currency and political exposures emerge across primary operating markets.
MercadoLibre is the undisputed leader in Latin American e-commerce and digital payments, possessing a robust ecosystem moat that scales with regional digitization. The business is currently transitioning toward high-margin advertising and financial services, supported by a massive logistics infrastructure.
MercadoLibre is the undisputed leader in Latin American e-commerce and digital payments, possessing a robust ecosystem moat that scales with regional digitization. The business is currently transitioning toward high-margin advertising and financial services, supported by a massive logistics infrastructure.
High-conviction growth compounder with elite execution and significant valuation upside.
Descripción general de la empresa
MercadoLibre, Inc. operates online commerce platforms in Brazil, Mexico, Argentina, and internationally. The company operates Mercado Libre Marketplace, an online commerce platform that can be accessed through mobile app or website; and Mercado Pago, a financial technology solution platform, which offers comprehensive set of financial technology services to users and other users of its e-commerce platform. It also provides Mercado Fondo that allows users to invest funds deposited in their Mercado Pago accounts; Mercado Credito, which grants loans and obtains better funding alternatives; and Mercado Mercado Envios that facilitates the shipping of goods from the Company and sellers to buyers. In addition, the company provides Mercado Libre Classifieds, where users can list vehicles, properties, and services; Mercado Ads, an advertising platform, which enables retailers and brands to promote their products and services on the platform. MercadoLibre, Inc. was incorporated in 1999 and is headquartered in Montevideo, Uruguay.
§2 Caso bajistaEN
Under a 50% regional currency devaluation and 10% volume contraction, the model shifts toward the owner earnings floor of $1,508.
Sharp deceleration in top-line growth would indicate macro exhaustion in core Latin American markets and weakening fintech commerce adoption, invalidating high-growth expectations and triggering multiple contraction.
Actual:39.1% for the period ended 2025-12-31
Alerta siDecelerates below 15.0% year-over-year for two consecutive quarters
02Fintech ecosystem (Mercado Pago) captures unbanked populations, creating a self- — Fintech ecosystem (Mercado Pago) captures unbanked populations, creating a self-reinforcing float and data loop.Wide
03Marketplace network effects benefit from undisputed leadership in key Brazil, Me — Marketplace network effects benefit from undisputed leadership in key Brazil, Mexico, and Argentina territories.Wide
04Ad-tech scaling utilizes proprietary first-party data to drive high-margin reven — Ad-tech scaling utilizes proprietary first-party data to drive high-margin revenue growth.Wide
Amenazas conocidas al foso
Amenaza
Severidad
Cronograma
Mitigación
Aggressive subsidy-driven entry from global marketplace competitors.
medium
Monitor
Monitor the threat against the report checkpoints.
Systemic macroeconomic instability or currency devaluation in core South American markets.
The highlighted base cell is anchored to valuation synthesis sensitivity reference ($2,600.21). It is the reference value for this grid, not a separate standalone fair-value claim.
Warning level: Decelerates below 15.0% year-over-year for two consecutive quarters. Sharp deceleration in top-line growth would indicate macro exhaustion in core Latin American markets and weakening fintech commerce adoption, invalidating high-growth expectations and triggering multiple contraction.
Capital allocation should be evaluated against reinvestment needs, balance-sheet strength, and shareholder returns.
Ingresos más recientes28,9 mil MCAGR de ingresos +38,9 %
Margen operativo11,1 %5 periodos fiscales
Flujo de caja libre más reciente10,8 mil MFY2025
Deuda neta7722 MFY2025
Desglose de la cuenta de resultadosCómo la escala del negocio se convierte en beneficio declarado.
StockMarketAgent.AI
Ingresos28,9 mil MCoste de ventas−16 mil MBeneficio bruto12,9 mil MGastos operativos−9657 MBeneficio operativo3201 MPartidas no operativas e impuestos−1204 MBeneficio neto1997 M
Datos del historial financiero
Ingresos
28.893.000.000
Coste de ventas
16.035.000.000
Beneficio bruto
12.858.000.000
Gastos operativos
9.657.000.000
Beneficio operativo
3.201.000.000
Partidas no operativas e impuestos
-1.204.000.000
Beneficio neto
1.997.000.000
Resumen del balanceCómo se mantienen y financian los activos declarados en el período seleccionado.
StockMarketAgent.AI
Composición de activosFinanciado por
Activos totales42,7 mil MEfectivo3670 MActivos corrientes33,6 mil MPasivos totales35,9 mil MPasivos corrientes28,6 mil MPatrimonio neto6748 M
Datos del desglose del balance
Activos totales
42.667.000.000
Efectivo
3.670.000.000
Activos corrientes
33.573.000.000
Pasivos totales
35.919.000.000
Pasivos corrientes
28.633.000.000
Patrimonio neto
6.748.000.000
Ingresos y beneficiosCómo la escala del negocio se convierte en beneficio declarado.
Efectivo y deudaLiquidez disponible frente al endeudamiento total.
Generación de efectivoFlujo de caja operativo frente al flujo de caja libre.
RentabilidadEvolución de los márgenes bruto, operativo y neto.
Datos financieros puntuales utilizados en el análisis del 2026-05-20.
Datos del historial financiero
Período
Ingresos
EBITDA
Beneficio neto
Flujo de caja operativo
Flujo de caja libre
Capex
Depreciación y amortización
Compensación basada en acciones
Recompras de acciones
Dividendos pagados
Emisión neta de deuda
Flujo de inversión
Flujo de financiación
Efectivo inicial
Efectivo final
Efectivo e inversiones
Deuda total
Margen operativo
ROIC
WACC
Diferencial ROIC−WACC
2021-12-31
—
—
—
—
—
—
—
755 mil
—
0
—
—
—
—
—
—
—
—
—
—
—
2022-12-31
10,8 mil M
1318 M
482 M
2940 M
2485 M
455 M
403 M
1 M
148 M
0
1064 M
—
—
—
—
1910 M
5414 M
9,9 %
—
—
—
2023-12-31
15,1 mil M
2251 M
987 M
5140 M
4631 M
509 M
524 M
167 M
356 M
—
89 M
—
—
—
—
2556 M
5333 M
14,6 %
—
—
—
2024-12-31
20,8 mil M
3214 M
1911 M
7918 M
7058 M
860 M
617 M
—
1 M
—
1960 M
—
—
—
—
2635 M
6850 M
12,7 %
—
—
—
2025-12-31
28,9 mil M
3820 M
1997 M
12,1 mil M
10,8 mil M
1343 M
818 M
—
1 M
—
2905 M
—
—
—
—
3670 M
11,4 mil M
11,1 %
—
—
—
§9 Comparación de valoración con pares
Valor razonableReport-date price
MercadoLibre, Inc.MELI
Precio / valor razonable
Valor razonable2600,22 US$Report-date price1594,86 US$
Fecha de evaluación
Ventaja competitivaWide
Cuadro de mando de inversión68 / 100
Amazon.com Inc.AMZN
Precio / valor razonable
Valor razonable183,76 US$Report-date price258,51 US$
Fecha de evaluación
Ventaja competitivaNarrow
Cuadro de mando de inversión63 / 100
PDD Holdings Inc.PDD
Precio / valor razonable
Valor razonable265,33 US$Report-date price97,34 US$
Fecha de evaluación
Ventaja competitivaNarrow
Cuadro de mando de inversión73 / 100
MercadoLibre, Inc.MELI
Precio / valor razonable
Valor razonable2600,22 US$Report-date price1594,86 US$
MELI trades at 27.0x forward earnings against a peer median of 16.9x; EV/EBITDA of 22.2x against a peer median of 18.1x; 6 peers.
§10 Industria y cicloEN
Fase del ciclo
Expansion
The industry is currently in an intensive investment phase for logistics and fintech infrastructure, favoring incumbents with internal cash generation.
Ciclo alcista
Latin American e-commerce penetration remains below 15%, providing a decade-long tailwind for digitization.
Ciclo bajista
High interest rates in emerging markets increase the cost of credit and suppress discretionary consumer spending.
Posicionamiento
The industry is currently in an intensive investment phase for logistics and fintech infrastructure, favoring incumbents with internal cash generation.
§11 Gestión de posiciónEN
Tamaño de posición
Core growth holding; size appropriately for emerging market macro-volatility and currency risk.
Riesgo
Trim if e-commerce market share durably declines or if OCF-to-NI conversion trends below 2.0x.
Tramos de entrada
Nivel
Acción
Por qué
Current / pullbacks
Accumulate on pullbacks toward the 200-day moving average or during periods of regional macro-pessimism.
Accumulate on pullbacks toward the 200-day moving average or during periods of regional macro-pessimism.
Tramos de salida
Nivel
Acción
Thesis break
Trim if e-commerce market share durably declines or if OCF-to-NI conversion trends below 2.0x.
§12 Perspectivas de inversoresEN
Bull view
Buy
Base view
Buy
Quality: Elite cash flow conversion and dominant market position.
§14 Recomendación finalEN
Acción
Compra fuerte
Strong Buy. The ecosystem moat and fintech scaling are under-priced by current market macro-concerns.
Upside case: Risk: Persistent currency and political exposures are the primary downside drivers.
§15Your notes
Capture your own thesis, position size, and follow-up questions. Stays on this device, only you can see it.
Intensifying competition from cross-border e-commerce platforms would force aggressive pricing subsidies and shipping discounts, compressing unit profitability and eroding the competitive moat built around proprietary logistics infrastructure.
Actual:44.5% for the period ended 2025-12-31
Alerta siDeclines below 40.0% over any trailing twelve-month period
Credit portfolio delinquencies and rising bad debt provisioning in the fintech segment would consume gross revenues and impair operating profitability, destroying earnings quality across key lending divisions.
Actual:11.1% for the period ended 2025-12-31
Alerta siCompresses below 8.0% over two consecutive quarters
Escalating fulfillment and logistics costs would drain operational liquidity and reduce working capital advantages, undermining self-funded capital expenditures required to expand regional warehousing networks.
Actual:6.067 as of 2026-05-20
Alerta siDrops below 2.0x over a four-quarter period
Losing regional market leadership to well-funded competitors in Brazil or Mexico would dilute scale advantages, leading to lower asset turnover and permanently impaired economic returns on invested capital.
Actual:13.1% as of 2026-05-20
Alerta siFalls below 10.0% as of any annual reporting date
Monitor
Monitor the threat against the report checkpoints.
Fintech regulatory changes impacting credit margins or interest rate spreads.
medium
Monitor
Monitor the threat against the report checkpoints.
Multiply the peer median PEG by this stock's forecast growth to derive an implied forward P/E, then apply it to forward EPS.
How this lens was calculated
This edition does not contain enough finite inputs to reproduce the lens calculation.
Macro conditions remain volatile but manageable.
MercadoLibre maintains its undisputed leadership while gradually improving operating leverage.
44.5% for the period ended 2025-12-31
Por qué importa
Warning level: Declines below 40.0% over any trailing twelve-month period. Intensifying competition from cross-border e-commerce platforms would force aggressive pricing subsidies and shipping discounts, compressing unit profitability and eroding the competitive moat built around proprietary logistics infrastructure.
Warning level: Compresses below 8.0% over two consecutive quarters. Credit portfolio delinquencies and rising bad debt provisioning in the fintech segment would consume gross revenues and impair operating profitability, destroying earnings quality across key lending divisions.
Warning level: Drops below 2.0x over a four-quarter period. Escalating fulfillment and logistics costs would drain operational liquidity and reduce working capital advantages, undermining self-funded capital expenditures required to expand regional warehousing networks.
Warning level: Falls below 10.0% as of any annual reporting date. Losing regional market leadership to well-funded competitors in Brazil or Mexico would dilute scale advantages, leading to lower asset turnover and permanently impaired economic returns on invested capital.
DoorDash Inc.DASH
Precio / valor razonable
Valor razonable142,82 US$Report-date price162,67 US$
Fecha de evaluación
Ventaja competitivaNarrow
Cuadro de mando de inversión58 / 100
JD.com, Inc.JD
Precio / valor razonable
Valor razonable44,07 US$Report-date price32,38 US$