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BKNG · Published research archive | StockMarketAgent.AI

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BKNG · Archive

Read prior published editions, ratings, and price trends. Each row discloses its own analysis date.

2026Sep

BKNG Sep 2026 · Strong Buy

Strong Buy. The report-date price of $193.29 stands below Fair value of $292.84.Latest published research · analyzed 2026-09-08 · stale · sources stale

Booking Holdings is a highly profitable, cash-generative OTA market leader. It leverages a dominant, hard-to-replicate two-sided network effect in global accommodations to maintain superb margins. Capital allocation is exceptional, returning virtually all free cash flow via massive share buybacks and a newly initiated dividend.Historical archived edition · analyzed 2026-05-08

Hold

USD 171.28

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Rating history

The rating each month's published research edition carried. A rating compares the price at analysis with the Fair value; it is not a record of whether the call was right.

Year	Jan	Feb	Mar	Apr	May	Jun	Jul	Aug	Sep	Oct	Nov	Dec
2026

Strong Buy

Buy